If scrolling through #BeautyTok is one of your favorite pastimes, then you’re probably already well-acquainted with the viral “clean girl” makeup look.
This effortless makeup look approaches things with a minimalist attitude, but still has the end goal of achieving a healthy-looking, glowing complexion and an overall finish that looks put together. Think: taking things one step further than the no makeup-makeup look.
If you’re looking to master this less-is-more makeup look that’s all over your TikTok FYP, then look no further: your clean girl makeup tutorial is here, complete with a step-by-step guide and a lineup of must-have products to help you get fresh-faced and glowing.
Step Three: Add Blush and Bronzer
A sun-kissed look with subtly flushed cheeks is the key to the clean girl makeup look.
To get glowing, use clean fingers or the Putty Bronzer Brush to apply and blend out a touch of Luminous Putty Bronzer to your cheeks, forehead and anywhere else you want to add that healthy summer glow with a touch of radiance.
Next, grab your Liquid Blush Brush, and gently blend the Camo Liquid Blush over the apples of your cheeks for a healthy flush and a hint of shimmer. Opt for neutral or lighter tones, like Peach Perfect or Dusty Rose, for a more natural look.
Want to take your glow to the next level? Use the cushion-tip applicator of our Halo Glow Highlight Beauty Wand to add instant illumination to the high points of your face (e.g., cheekbones, cupid’s bow, brow bone and bridge of your nose).
Step Four: Feathered Eyebrows & Lashes
When it comes to your brows for clean girl makeup, aim for a well-groomed look without the tint to keep things more natural. Our Brow Laminating Gel dries clear and delivers our strongest hold yet so you can sculpt, shape and get your brow look on lock without unwanted stiffness.
And don’t forget about your lashes! The goal here is to add natural-looking volume and length to create a bright, wide-eyed look. To make your lashes appear more lifted, start by curling your lashes with our Pro Eyelash Curler (just center your lashes between the top and bottom of the eyelash curler, and slowly squeeze the handles together; hold for 5-10 seconds, then release).
Next, swipe your lashes with a lengthening mascara like our Lash XTNDR Tubing Mascara, which utilizes lightweight tubing technology to wrap each eyelash and visibly extend the look of your lashes (it’s basically lash extensions in a bottle).
Step Five: Hydrate & Gloss your Lips
To put the finishing touch on your fresh-faced makeup look, reach for a sheer tinted lip balm that also provides moisturizing benefits. The aim: subtly enhance the look of your natural lips while keeping them hydrated so they look and feel healthier.
Want to add just a touch of color while hydrating your lips? Our Hydrating Core Lip Shine comes in a range of neutral shades like Joyful (Pink Rose), Happy (Dusty Rose) and Delightful (Mauve) that add the perfect kiss of color to your pout.
Frequently Asked Questions About Clean Girl Makeup
Q: What is Clean Girl Makeup?
A: Clean Girl makeup is a beauty trend that emphasizes a natural, no-makeup makeup look popularized on TikTok. This viral beauty trend focuses on creating a fresh, dewy appearance that looks effortlessly beautiful and highlights your natural features. Clean girl makeup typically includes using cream or liquid products over powder products for that dewy, skin-like finish. Key products for clean girl makeup often include hydrating skincare to prep your makeup, a lightweight skin tint or foundation, cream blush, and hydrating lip gloss or tinted balm.
Q: How to Do Clean Girl Makeup for Beginners?
A: The Clean Girl makeup look is a minimalist, natural beauty trend perfect for beginners. Here's a step-by-step guide to achieving this effortless look:
1. Skincare Prep: start with clean, hydrated skin
2. Base: apply a lightweight tinted moisturizer or skin tint. Spot conceal with a hydrating concealer only where needed
3. Cheeks: apply cream blush and liquid bronzer to cheekbones, blending upward for a lifted look
4. Glow: add liquid highlighter on the high points of your face (cheekbones, brow bone, nose bridge)
5. Brows: brush up brows with clear gel for fluffy effect
6. Eyes: curl lashes, apply brown mascara for softer look
7. Lips: apply a hydrating lip balm or tinted gloss
Q: Why Is Clean Girl Makeup So Popular?
A: The Clean Girl makeup trend that has gone viral on TikTok is mostly popularized for it’s use of hydrating, glowing products that leave your skin looking naturally dewy. It’s almost a just woke-up like this, no-makeup makeup look that looks hydrated and fresh with a pop of color.