Holy Hydration! Hydrating Serum
$12
Hydrating face serum soothes and protects the skin.





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Same product, new look.
Designed to help strengthen the skin, this Hydrating Face Serum locks in moisture. The formula helps soothe and protect the skin with jojoba, aloe, vitamin E, grape, and shea butter for ultimate nourishment.
Learn More: Hydrating Serums & Why They’re a Must-Have in Your Skincare Routine.
All e.l.f. skincare products are free from Parabens, Sulfates, and Phthalates.
e.l.f. is proud to partner with Fair Trade USA™ and manufacture products in Fair Trade Certified™ facilities. Look for the Fair Trade Certified™ seal on your e.l.f. product!
SKU: 57015
Net Wt. 1.01 ounces (30 mL)
Ingredients
water (aqua), butylene glycol, glycerin, hydrogenated polyisobutene, cetyl ethylhexanoate, dimethicone, steareth-21, steareth-2, butyrospermum parkii (shea butter), simmondsia chinensis (jojoba) seed oil, phenoxyethanol, vitis vinifera (grape) seed oil, aloe barbadensis leaf extract, caprylyl glycol, carbomer, tromethamine, tocopheryl acetate, chrysanthellum indicum extract, sodium hyaluronate, disodium edta,Ingredients may change or vary from time to time. Please refer to the packaging for the product you receive for the list of ingredients in your particular product.
How to Apply Face Serum:
- Pump out a small amount and massage gently over the face until it absorbs into the skin.
- Use a moisturizer for all day hydration.
- Use daily in the morning and at night after cleansing.
Holy Hydration! Hydrating Serum
$12
Hydrating face serum soothes and protects the skin.
1
100% Vegan & Cruelty Free
e.l.f. SKIN is e.l.f. clean, vegan and cruelty free—always.
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Average Customer Ratings (247)
Rating Snapshot
Most helpful favorable review
10 years ago
canunot
In LOVE.
Okay, I am so excited to finally have this product. It's so great that elf is finally offering skin care products and I am over the moon to have this! I am so impressed with the packaging, for starters. Even the box it came in was gorgeous! The color is a nice light blue and looks great on my vanity. Bonus points for the pump, as well. It's very mess-free. But, I'm not so sure that this could really be classified as a serum. It's more of a light refreshing moisturizer. Most serums that I've used have been very gel-like and clear, but this is just a thin lotion. Which is fine, because it works very well. The texture is smooth and lightweight and sinks in perfectly. I am very fair with reddish cheeks. This serum definitely tones down the redness in my face and creates a smooth canvas for my makeup. Also, there is NO added fragrance or other potential irritants, which I LOVE. Very natural feeling and it doesn't sting at all. And because it's so light on the skin, I think all skin types could use it! It's a great pick-me-up too. As soon as I put it on in the morning I feel so refreshed and awake. It brightens my face and adds a suddle sheen. The only gripe I have is that it's a tad expensive. I'm not saying $12 is a lot of money, but for the size and ingredients it should be from $8-$10. But that's just my opinion. Overall, this is a great product and I highly recommend it! Well done elf.
142 of 149 people found this helpful
Most helpful critical review
10 years ago
lizzym
Bad Reaction
Before applying the product on my face I tested it on the back of my hand to make sure it did not irritate my skin. The product absorbed into my skin very well with no irritation. The following night I applied the product gently over my face along with the Illuminating Eye Cream and went to bed. My skin felt fine until I woke up the next morning and noticed these strange bumps all over my cheeks, chin and forehead. Although it does appear to be a mild reaction, my skin feels very itchy and bumpy. My advice: do not purchase if you have sensitive skin or allergies.
102 of 115 people found this helpful
1 - 8 of 247 Results
krstyn
Location
Wisconsin
Reviews
3
Votes
5
Age
25 to 34
Makeup Expertise
Intermediate
Eye Color
Brown
Skin Tone
Light
Skin Type
Combination
2 months ago
Change the Packaging
I actually really like this product and would buy it again, but I hate the packaging. When I couldn't pump anymore product, I twisted the cap off to scrape out the extras and realized that there was a rounded tube inside the main blue tube. So, would one need the blue, flat-bottomed container for it to stand upright? No, the Advanced Night Retinoid Serum also has 1.0 fl. oz. and has a flat-bottomed container. Is it to give the impression that there is more product in the container than there actually is? Is there a reason that recyclable plastic cannot be used? What is the purpose of this extra plastic?
Pros - Beauty
Lightweight, Effective
Best Uses - Beauty
Dry Skin, Daily Use, Normal Skin
Quality of Product
Value of Product
Helpful?
Lorine3347
Reviews
1
Votes
0
2 months ago
In love
I used it during my skin care, I love it Perfect for my sensitive skin
Quality of Product
Value of Product
Helpful?
Lorine4733
Reviews
1
Votes
0
3 months ago
Great serum
This skin care is perfect for sensitive skin I love it My face is hydrated and soft
Quality of Product
Value of Product
Helpful?
Itjwbdbdndjdjnd
Reviews
1
Votes
0
5 months ago
SMELLS WEIRD AND BROKE ME OUT
Don't buy this it may be at a good price point however it broke me out badly and it had an odd scent
Helpful?
liveloud
Reviews
1
Votes
0
8 months ago
Alright serum
I feel like this one is not super hydrating. It has a strange smell and does not have much product in the bottle. Runs out quickly
Helpful?
Location
ON
Reviews
6
Votes
1
Age
25 to 34
Skin Type
Combination
8 months ago
Wonderful
Great serum! My go to! So easy to use! Very light weight!
Pros - Beauty
Lightweight, Great Value, Effective
Best Uses - Beauty
On-the-go, Daily Use
Quality of Product
Value of Product
Helpful?
Calicamocat
Location
California
Reviews
5
Votes
1
9 months ago
Lovely hydrating serum
This serum has the texture of a lightweight lotion. I like using it as an extra layer between toney and lotion. I even got my boyfriend to start using it!
Pros - Beauty
High Quality, Easy to Apply, Lightweight, Long Lasting, Great Value, Effective
Best Uses - Beauty
Dry Skin, Daily Use, Normal Skin, Sensitive Skin
Quality of Product
Value of Product
Helpful?
Charlotte124
Reviews
1
Votes
1
1 year ago
Love
Love it love it love it It is amazing for your skin.
Helpful?
1 - 8 of 247 Results
1 - 8 of 20 Results
NanDan
·11 months ago
Is the container made of opaque blue plastic, or does light pass through? Helpful to know if it needs to be stored in the dark to protect light-sensitive ingredients. Thx!
the elf team
·10 months ago
Light does not pass through, however we always suggest storing all products in a cool, dry place not in direct sunlight.
Helpful?
ivy22
·1 year ago
Do I use this product before my vitamin c, hyaluronic and niacinamide but before moisturiser? Or after other serums before moisturising?
Lady One
·1 year ago
what to use for smoker wrinkles around lips
YvonneJ
·2 years ago
I have Rosacea/sensitive skin and love my Holy Hydration moisturizer. Can I use the Hydrating Serum in conjunction with my Holy Hydration cream?
the elf team
·2 years ago
For individual questions, we would suggest that you consult your dermatologist to be sure.
Helpful?
Cookiemay2323
·3 years ago
Can you use this with the vitamin C serum as well?
the elf team
·3 years ago
Yes, you may. With this, as with any other product, discontinue if there is any irritation.
Helpful?
Daly
·4 years ago
In what order should i use the productos daly n light. I hace a miles skin. Forma muy skin what productos you would recommend me to use.
the elf team
·4 years ago
We suggest that you cleanse first, use the serum, and then use your moisturizer.
Helpful?
Space_Nace97
·5 years ago
Is this good for combo/oily skin?
the elf team
·5 years ago
This product will work well with combination/oily skin.
Helpful?
Why is this required
·6 years ago
Do I use the serum before or after moisturizer
the elf team
·6 years ago
We suggest that you use this before moisturizing on clean dry skin.
Helpful?
1 - 8 of 20 Results