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Joey King with family and wearing Power Grip Primer

Stick to your winning look all
season long
with game-changing
Power Grip Primer.

GET AN E.L.F.ING GRIP

GAME CHANGERS

O.M.G. GIFTS

BEST SELLERS

beauty squad early access: Kennedie wears Opalogy Tour

new! glow reviver lip oil glimmer

Drench lips with all the addictive
shine you love, now
with the glimmer
finish you’ve been begging for.

GLIMMER IS SERVED

welcome to the beauty verse

Get instant access right here and wow. Where everyone can own their beauty, without compromise.

#elfingamazing